Article Source: Melissa Barber, Circuit City – City Life The job market’s tough for new grads, and not only because of a faltering economy. Many employers dismiss today’s 20-somethings as the Entitlement Generation because they expect even their first entry-level job to offer them personal satisfaction, great benefits and high pay. Really, young people are just seeking balance, says career strategist Daisy S. Swan, founder of Daisy Swan & Associates. This younger generation has seen how stressed modern workers can be, she says, and they hope to avoid a similar fate. “They want what a lot of people want, they just want it sooner.” Equipping your grad for cubeland First, however, they need to prove themselves, and that may mean working nights and weekends. “More than ever, at any time in our work history, flexibility is at a premium,” Swan says. For that reason, any new grad needs… Read More
Entitlement Generation
What is it with the kids?
CHICAGO Evan Wayne thought he was prepared for anything during a recent interview for a job in radio sales. Then the interviewer hit the 24-year-old Chicagoan with this: “So, we call you guys the “Entitlement Generation,” the baby boomer executive said, expressing an oft-heard view of today’s young work force. “You think you’re entitled to everything.” Such labeling is, perhaps, a rite of passage for every crop of twentysomethings. In their day, baby boomers were rabble-rousing hippies, while Gen Xers were apathetic slackers. Now, deserved or not, this latest generation is being pegged, too as one with shockingly high expectations for salary, job flexibility and duties but little willingness to take on grunt work or remain loyal to a company. “We’re seeing an epidemic of people who are having a hard time making the transition to work, kids who had too much success early in life and who’ve become… Read More
